2009년 7월 9일 목요일

The freedom to seize The moment


Dynamic performance coupled with rugged individuality makes the change up from the mundane to the outstanding something simply natural. To indulge that part of you which revels in accomplishment. Stylish, supple and surprisingly capacious and accommodating, Hyundai Tucson liberates the spirit of adventure while keeping you firmly in control.
by.1st korea used car supplier buy used car in korea-prudencar.com

2009년 7월 8일 수요일

Designed to deliver


The Hyundai i30 is a product born of focus, delivered through careful design with just a dash of inspiration. Dynamically stylish, invitingly spacious and totally practical. A car with all the intelligent features, inbuilt quality, and integrity that you expect from Hyundai. A car you instinctively want to drive, and drive, and drive…
by.car pruchasing: Nicky Yu

the power of expression


Elegance and prestige merged brilliantly with overwhelming power. It's the ultimate automotive wish list, not just for a near-luxury car but for any red-blooded car buyer. The Genesis Coupe is an expression of Hyundai's dream, technology and potential. From styling to performance, every detail will appeal to those who know what sportiness means and to those who love to drive.
by.korea no1.used car/car pruchasing -Nicky YU

2009년 7월 7일 화요일

Let’s MINI


MINI

From Carnaby Street to the European rally circuit, the MINI brand has achieved legendary status since its launch in 1959.
When BMW decided to relaunch the cult car in 2001, Interbrand’s challenge was to combine old and new to create a clear and consistent worldwide profile. MINI needed to be seen as an independent brand in the premium segment, while creating the greatest possible differentiation from the BMW brand.
The MINI brand identity is based on clearly defined values.
Interbrand developed a striking corporate design made up of just a few distinct elements: black as the background color, contrasting colorful frames, a specially designed typeface, the MINI “Frame Game” as secondary design element, and characteristic imagery that supports MINI’s position as a premium brand.
A single, cohesive chain of experience allows people to experience the brand in unforgettable ways. From the initial brand promise in advertising, to product communication and trade shows, all the way to the visit to the dealership, the colorful frame sets new standards for design in terms of flexibility and recognition – even in 3-D applications.
The rest is history.
by.korea used car NO.1 PRUDENCAR

A Study on the Preference of Brand Identity -Focused on Imported Automobiles-


A marketing activity or a branding activity didn`t play a great role in selling automobiles in the times of the manufacturing-centered industry. However, as the market of automobiles became international owing to the currency of globalization, the competition of multinational enterprises in selling the automobiles got more intense. Therefore, the enterprises shifted their management paradigm from the manufacturing-centered system into the marketing and brand-intensive system, and many enterprises devoted themselves to constructing their own brand to give a profound recognition to the consumers. Accordingly, in this study we attempted to analyze the brand identity of the automobile market through a brand differentiation strategy in the market of imported cars which held a dominant position more and more in the domestic market of automobiles with their excellent brand value. As a result, we could draw a conclusion as follows. Firstly, we analyzed the love of brand identity taking the association level of a corporate image and a brand image as an independent variable, so that we realized that BMW and Benz had a high level of image association and promoted the love of brand identity with a good corporate image, whereas Volkswagen promoted the love of brand identity only with a corporate image and Audi did so only with the association level of brand image. Secondly, in the analysis of the influence on the trust of a brand identity it was shown that the corporate image, the brand image, and the association level of the brand image in all the brands of automobiles had a meaningful influence on the trust of identity, and that the better a corporate image was and the higher the level of image association through a brand was, the higher the level of trust of the brand identity became. However, it was also displayed that BMW and Volkswagen had a relatively greater influence with the corporate image, while Audi and Benz did so with the brand image association.

2009년 7월 6일 월요일

NO.1

prudencar.com welfare service

Approximately one million people visited the Taean volunteers, and that, at the time of the accident that a lot of volunteers in support of a volunteer.

Usually the task of the volunteers, the leaked oil, the oil removal operation of the beach was contaminated. A relatively high pollution and other equipment, using exactly the shovel to remove the oil and gas leakage is less exactly to the beach directly, using volunteers and the clothes were removed. Visit the staff at the scene prudencar.com was a volunteer.